Title: Making Money Selling Ad Space

Hello,

Your email list is a valuable tool at not only
helping you to build a brand and engage with your
audience, but you can easily maximize your income by
renting out space in your newsletters.

Now, let me be very clear: This has nothing to do
with selling your leads. If you want to build a
reputation as an honest and straightforward marketer,
you should never sell the email addresses you collect
with any third party.  

Your subscribers joined your list because they wanted
to learn more about you, or they were interested in
your products or services.  Selling or distributing
their email addresses to anyone else is a direct breach
of their trust. Don’t do it.

Instead, rent out space in your email. This keeps you
in full control over your marketing campaigns, and  no
one is getting a list of emails unless your subscribers
find the offer interesting and choose to visit the
website and subscribe to your advertiser’s mailing list.

When it comes to making money selling space in your
newsletters, there are a few things to consider:  1: Size of your Email List
Obviously the bigger your email is the more attractive
it will be to advertisers. However, the quality of your
list and how active and engaged your subscribers are
is even more important. Advertisers may request
demographic information or information regarding
open-rates and CTR so be ready to provide important
key metric data to them.   2: Frequently of Broadcasts
How often you email out will also play a role in
helping you determine how much to charge for your ad
space. The less you email out, the fewer advertisers
you’ll be able to accept, especially if you are
planning to offer dedicated (exclusive) space where
you’re only promoting one advertiser per broadcast.

3: Overall Engagement  Have you worked hard to nurture your list? Are you
seeing high open-rates and engagement from your
subscribers?  

You’ll want to make sure your subscribers are
ready to receive ads within your newsletters and
this usually comes down to how much work you’ve
done at building trust, providing value and encouraging
subscribers to open your emails and click on any
included links.

When you’re ready to start selling advertising space
in your newsletters, you’ll want to check out a network
like https://www.buysellads.com/ that helps to connect
email marketers with advertisers.

Just make sure you strike a good balance so that you’re
continuing to send value in every email. 

In tomorrow’s email, I’ll show you how you can easily
double your list size with just one simple strategy… that
will help you sell newsletter space at a premium. :)


{YOUR NAME HERE}
