This module will help you research and locate relevant blogs that you could reach out. This module also covers how to make your own outreach system, or use Pitchbox as an outreach tool. I also cover the topic, "Buying backlinks". Nowadays, it is quite controversial to pay backlinks. Instead, I will explain how to do it right and what you should avoid doing.
This course will help you develop the skills necessary to establish a profitable program for your company. Demonstrate the value and importance of your work to key stakeholders even if SEO is not their primary language.
"Help a Reporter" (or HARO) is a database that connects journalists and sources. It's quite simple. All you have to do is pitch your stories to journalists regarding the topic they are interested in. You are likely to be liked by the journalist and they will include your story in their article/material. This is a tedious process that can take a lot time each day, but I'll show a lazy way to do it. I'll also be sharing how I found a PR Virtual Assistant through Upwork. How she pitched journalists every single day on my behalf, which earned me some fantastic backlinks!
This module will teach you some smart supplementary link building strategies. Additionally, you'll learn how to make a Stock Photo-Library. This will help you to get a few passive backlinks per month from bloggers who wish to use your images.
In this module, I will show you how Ahrefs helps to find broken link builders targets. I will also guide you on how to use Pitchbox for automated outreach to build broken links.
Students were given great tips on how to set goals, conduct competitor research, create content audits, and generate ideas that will help them in their inbound marketing efforts.
Don't let your outreach campaign fail! Many marketers are beginners, and even more experienced marketers, make mistakes in their outreach campaigns. In fact I have sent thousands outreach campaign emails over the years and learned many lessons. I have been receiving more than 100 link building pitches each month from other people. And, honestly, 91% of them were terrible. You need to develop the ability to reach that 1%.
An accomplished marketer with over ten years of experience in both content marketing and search engine optimization. HubSpot’s product awareness, across multiple features, is her primary responsibility. She is also responsible for building buzz and backlinks.
This module will teach you some smart supplementary link building strategies. Additionally, you'll learn how to make a Stock Photo-Library. This will help you to get a few passive backlinks per month from bloggers who wish to use your images.
Students were given great tips on persona research and content audits. They also learned about competitor research and ideas generation.
An exclusive video by Andy Crestodina is included at the end this module.
This course can be used by anyone with marketing skills and anyone looking to improve the way they create, execute, or launch marketing campaigns.
Backlinks to resource pages can help you build your profile. There won't be links to garbage sites in resource pages. These links are not available on resource pages. They only contain the best sites on the internet. You will learn how to find and pitch the right resource page, as well as how to successfully pitch them.
This course offers a straightforward approach and many frameworks that will help you think and work as a more sophisticated marketing professional. This course will allow you to grow professionally and open up new possibilities.